FirstEnergy

Planning and Regulatory Support

We are currently performing the FirstEnergy of Ohio 2020-2022 Market Potential Study. This study was commissioned to estimate energy efficiency potential scenarios for electricity and peak demand savings for residential, commercial, and industrial sectors of the FirstEnergy service territory. The analysis considers a three-year study period and utilizes trending data from prior market potential study years, 10 years of program participation data, and the extensive primary research data from non-program participants collected during the prior portfolio cycles. Our working team is developing defensible estimates for technical potential, economic potential, as well as providing a range of maximum and minimal achievable potential scenarios. These market potential estimates, modeling inputs, and primary data collection activities are being performed in collaboration with FirstEnergy’s compliance and development team to ensure consistency with company planning assumptions.